
TRISCUIT
Wheatberry Clusters
Launch
ABOUT
We were tasked with developing a media event in NYC to build awareness and hype around the launch of Triscuit’s new product, the Wheatberry Clusters. In addition, we were to create media mailers to be sent to key media outlets to further drive interest in the product.
MY CONTRIBUTIONS
Developed concepts for NYC media launch event
Designed printed collateral for media launch event
Designed and sourced media mailer